You’ve got fibre, what happens next?
Rob Lith, Director, Connection Telecom

You’ve got fibre, what happens next?

Revenue is rising, you’ve got more employees and you’re excited to expand your range of products and services, but you need a better Internet connection to support your growth. You made the decision to go fibre, but why is that an important step for your business, and what now? Fibre is the Internet on steroids – faster, securer and more reliable. Ultimately, it will unlock the door to a whole new way of doing business. So, what next?

Take your work with you

“The biggest benefit of fibre is a much higher bandwidth, and that’s important for several reasons,” says Rob Lith, Director, Connection Telecom. “For one, fibre is pretty much a prerequisite for cloud computing. Cloud’s great; it keeps you connected to your software and apps as well as your colleagues from anywhere, at any time of the day.” Simply contact a cloud provider, discuss your needs with them, and it won’t be long before you and your employees are mobile.

Keep your data safe

Cloud is also vital for backing up data crucial to keeping your business running, especially because fibre offers upload speeds that are equivalent to download speeds. Whereas with copper, uploading data is significantly slower in comparison to download speeds. “Without fibre, it will take orders of magnitude more time to upload crucial data to the cloud,” says Lith. “That doesn’t just put your data at risk, but it’s a precious waste of time.”

Work smarter

“And let’s not forget about technologies like cloud PBX, VoIP and others, which allow for much more flexible, affordable and scalable ways of communicating with colleagues, clients and customers,” points out Lith. And creating a unified customer experience over all touchpoints is a lot easier when voice traffic can be integrated into your CRM or ERP software. “Speaking of scalability, fibre really is the only scalable connection type, able to handle anything between a single employee and thousands,” notes Lith. “A copper connection will hit its peak at tens of employees, so investing in fibre early is great for growth.”

“What’s important is to identify what matters to you as a business – customer experience, security, productivity and so on – and to look for technologies that can enhance those aspects,” says Lith. “I’m willing to bet they’re technologies enabled by the cloud and, in turn, fibre broadband.”

Boost your productivity

Some of the technologies all businesses can benefit from are cloud collaboration tools. They empower people to join conferences or meetings from the comfort of their home, or to work on documents with others from around the world simultaneously, as well as work more flexible hours and save businesses money.

It’s also the ideal way to boost productivity and reduce downtime, not just because a happier employee is a harder working one, less likely to burn out or be frazzled by pressure, but they’re always available.

It’s all gain and no loss

“Speaking of downtime; fibre is impervious to environmental conditions like poor weather, so you don’t have to worry about downtime nearly as often,” notes Lith. “It’s also worth mentioning that faster bandwidth means when someone attempts to join a web conference or tries to stream a video, the Internet doesn’t come to a standstill for everyone else in the office.” That’s especially true of video conferencing, which is very bandwidth dependent.

Think of fibre broadband as an enabler, a way of doing things better, quicker and cheaper. It’s not that much more expensive than copper Internet connections, and is cheaper in many situations. So, why wouldn’t you move over to fibre?

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