SAS hosts exclusive event for key financial services players in Cairo

SAS hosts exclusive event for key financial services players in Cairo

SAS, hosted an exclusive gathering of financial services key players, experts, and decision-makers in Cairo recently. The event, which was held at the St Regis Cairo Hotel, centred on how technology, analytics, and AI can support the banking sector in Egypt and why they play a critical role in defining the future of data-driven banks and their growth.

Following a long period of dedication and careful planning, Egypt has established a robust banking system. The industry has maintained low nonperforming loan levels, high capital adequacy ratios, and sufficient provisioning. Avoiding some of the most severe economic effects of the pandemic witnessed elsewhere, was one of the sector’s most remarkable achievements in recent years.

Samer Naguib, Country Manager for Egypt at SAS

SAS industry experts took the stage at the St Regis Cairo Hotel to illustrate how analytics and artificial intelligence can become the banking industry’s most valued ally. Starting with a glimpse of banking in 2035 via three potential scenarios, the company’s analytics and AI specialists outlined essential success strategies and shared rare insights on the digital transformation journey of major financial institutions that pioneered in adopting AI.

Through an engaging panel discussion and parallel sessions, SAS highlighted the potential of AI and analytics in navigating challenging conditions. To address a wide range of strategic business demands and ensure success in the face of disruption, banks must embrace cutting-edge technology including analytics, AI, cloud, and open banking APIs.

“SAS has been supporting more than 20 Egyptian banks with advanced solutions in areas such as fraud management, anti-money laundering, risk management, and analytics since 2005. We are still going strong, thanks to our local operational team and our six local partners who act as an extension of our company,” said Samer Naguib, Country Manager for Egypt at SAS.

Abed Hamandi, Senior Regional Director EMEA Emerging at SAS stated: “By embracing technology and innovation with purpose, banks can pave the way for a more purpose-driven evolution of our world. Thanks to SAS’s breakthroughs in data analytics, cloud, AI, and smart decisioning, we can help the financial services industry thrive in this shifting landscape.”

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