Qlik appoints Redington as distributor for AI and analytics across 74 MEA countries

Qlik appoints Redington as distributor for AI and analytics across 74 MEA countries

Qlik, a global provider in data integration, data quality, analytics, and AI, announced its partnership with Redington, a technology aggregator and innovation powerhouse across emerging markets. This collaboration marks a significant step in Qlik’s regional growth strategy, ensuring that Qlik partnerships in MEA will now be streamlined through Redington.

“Partnering with Redington allows Qlik to expand our reach into one of the most dynamic and rapidly growing markets globally,” said David Zember, Senior Vice President of Worldwide Channels and Alliances at Qlik.

“MEA is a region of immense opportunity, where businesses are eager to harness the power of data, analytics, and AI to drive growth,” said Tejas Mehta, Senior Vice President and General Manager, Middle East and Africa at Qlik.

Through this partnership, Qlik and Redington will deliver the following benefits:

Streamlined Partner Access: As a key Qlik’s distributor in MEA, Redington will manage reseller relationships, simplifying operations for partners and ensuring consistency across 74 countries.

Localised Expertise: Leverage Redington’s deep understanding of the MEA region to tailor Qlik solutions to local business needs, fostering greater adoption.

Enablement at Scale: Provide regional partners with comprehensive training, co-marketing initiatives, and demand generation campaigns to accelerate onboarding and engagement.

Comprehensive Solution Portfolio: Distribute Qlik’s trusted offerings, including Qlik Talend Cloud for AI-augmented data integration and Qlik Answers for extracting insights from unstructured data.

“Redington is thrilled to partner with Qlik to bring advanced data, analytics and AI solutions to businesses across MEA In today’s fast-paced digital economy, AI plays a pivotal role in driving smarter decision-making, optimising operations, and unlocking new growth opportunities,” said Dharshana Kosgalage, Executive Vice President of Technology Solutions Group at Redington MEA. 

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