An agreement has been reached between fonYou and a mobile operator in Egypt to deploy its iCarrier Data platform for the distribution of hyper-personalised airtime, data bundles and other carrier products.<\/p>\n
It is a new-generation platform that enables mobile carriers to predict and optimise their real-time responses to customer needs, even when they run out of credit.<\/p>\n
fonYou\u2019s premium technology intercepts low-balance events and applies deep customer analytics, advanced scoring and Machine Learning techniques \u2013 all in real-time. It allows the operator to determine the most appropriate product offers to keep customers connected, ranging from airtime credit, digital top-ups or bundle sales, and automate their digital distribution via the subscriber\u2019s preferred channels.<\/p>\n
The deployment of iCarrier Data is expected to give the Egyptian operator a 360-degree view of each subscriber, which in combination with fonYou\u2019s AI module, allows them to activate the right product at the right time, according to the user\u2019s ability to pay.<\/p>\n
\u201cThe operator will deploy our new-generation iCarrier Data platform to monetise low-balance data events and take its commercial operations to the next level,\u201d said Fernando N\u00fa\u00f1ez Mendoza, CEO of fonYou.<\/p>\n
\u201cThis commercial project will illustrate that the iCarrier platform is a win-win for both subscribers and the operator. Subscribers will receive hyper-personalised offers that keep them online at all times. The operator will be able to proactively offer new services, driving up quality of experience (QoE) and, in doing so, taking a significant step forward in the Digital Transformation of its business.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
An agreement has been reached between fonYou and a mobile operator in Egypt to deploy its iCarrier Data platform for the distribution of hyper-personalised airtime, data bundles and other carrier products. It is a new-generation platform that enables mobile carriers to predict and optimise their real-time responses to customer needs, even when they run out […]<\/p>\n","protected":false},"author":25,"featured_media":26899,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[46,7383,275,103,382,13,262],"tags":[10064,496,10062,109,10063,389,424,10065,9776,10061,392],"class_list":["post-26898","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-data-centres","category-digital-transformation","category-intelligent-technology-newsletter","category-mobile","category-telecom","category-top-stories","category-used","tag-advanced-scoring","tag-ai","tag-airtime","tag-analytics","tag-data-bundle","tag-digital-transformation","tag-egypt","tag-fernando-nunez-mendoza","tag-fonyou","tag-icarrier-data","tag-machine-learning"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/posts\/26898","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/comments?post=26898"}],"version-history":[{"count":3,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/posts\/26898\/revisions"}],"predecessor-version":[{"id":26984,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/posts\/26898\/revisions\/26984"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/media\/26899"}],"wp:attachment":[{"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/media?parent=26898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/categories?post=26898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/tags?post=26898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}