{"id":28633,"date":"2019-09-02T09:17:20","date_gmt":"2019-09-02T08:17:20","guid":{"rendered":"https:\/\/www.intelligentcio.com\/africa\/?p=28633"},"modified":"2019-09-06T10:15:03","modified_gmt":"2019-09-06T09:15:03","slug":"argility-launches-enhanced-version-of-damsense-dam-system","status":"publish","type":"post","link":"https:\/\/www.intelligentcio.com\/africa\/2019\/09\/02\/argility-launches-enhanced-version-of-damsense-dam-system\/","title":{"rendered":"Argility launches enhanced version of DAMSense DAM system"},"content":{"rendered":"\n<p>The Argility Technology\nGroup has announced the release of an enhanced version of its complete Digital\nAsset Management (DAM) system \u2013 DAMSense, which assists companies to manage and\nmake sense of digital media files in one central and searchable repository\nplatform.<\/p>\n\n\n\n<p>The solution can be\ndeployed across a range of organisations \u2013 from large eCommerce enabled image\nwebsites to internal corporate branding asset management systems.<\/p>\n\n\n\n<p>According to Argility\nTechnology Group COO, Tanya Long, DAM is now a strategic business priority and\nDAMSense is set to lead the multiple usage innovation arenas where it is\nalready deployed. <\/p>\n\n\n\n<p>\u201cIt is already proving to\nshow the best return on investment (ROI) in this market,\u201d said Long.<\/p>\n\n\n\n<p>\u201cDAM enables companies to\naccelerate time to delivery for marketing campaigns, increase the number of\npromotions that marketers can deliver in a given time period and launch new\nproducts more quickly, while at the same time accelerating global product\nlaunches. <\/p>\n\n\n\n<p>\u201cDAMSense is a comprehensive DAM system that provides\norganisations with the ability to make sense of their images, videos, music,\nPDF\u2019s and other documents in one central and searchable place.\u201d<\/p>\n\n\n\n<p>DAMSense has been implemented successfully at a wide range of companies in Southern Africa, supplying solutions that provide real benefits on a daily basis.<\/p>\n\n\n\n<p>\u201cIt is a cost-effective and\nhigh-performing webserver application that is delivered either as a cloud or as\nan inhouse hosted service, giving access to a leading-edge digital asset\nmanagement system,\u201d added Long. <\/p>\n\n\n\n<p>\u201cThe benefits of the cloud\nplatform are that it limits the costs and worries of running a high performing\nserver infrastructure.&nbsp; It has been designed to be modular, providing the\nability to build the solution our customers require. <\/p>\n\n\n\n<p>\u201cMoreover, it is branded to our client\u2019s requirements and as such, adheres to their organisational identity standards.&nbsp; Productivity benefits include less time spent searching for assets, streamlined review and approval processes, plus easier collaboration with external stakeholders.&nbsp; <\/p>\n\n\n\n<p>&#8220;It also provides greater visibility into project status, which is an enabler of productivity gains and reduces risk as it prevents non-compliance use of licensed content, unapproved assets being used and stops the theft or leak of intellectual property.\u201d<\/p>\n\n\n\n<p>The solution offers on-demand access to contracts,\nmanagement of a single view of customers\u2019 history and prevention of duplication\nof form-filling for frequent customers. <\/p>\n\n\n\n<p>In a digital asset management environment, the\nenhanced metadata features powered by AI, facilitate the process of organising,\nstoring and retrieving rich media assets.&nbsp;<\/p>\n\n\n\n<p>&nbsp;\u201cIt also serves\nto alleviate the need for expensive storage space and resources,\u201d said Long.<\/p>\n\n\n\n<p>\u201cThe implementation of DAM\nhas been proven to cut asset creation costs as it leads to better asset reuse, avoidance\nof duplication of effort and a reduction in the number of assets that are\ncreated but never used.\u201d<\/p>\n\n\n\n<p>DAMSense can be applied in a myriad of industry sectors and holds great promise and relevance for any of the following industries and more: <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Media\n&#8211; Create libraries of news and research material<\/li><li>Corporate\n&#8211; Control and protect brand usage across distributed departments<\/li><li>Travel\nand Tourism &#8211; Share up-to-date images with business partners, including brochure\nand website material.<\/li><li>Retail\n&#8211; Locate images with ease for campaigns, brand usage, press releases and\ncollaboration with business partners<\/li><li>Public\nSector &#8211; Create large scale, centralised national archives, whilst securing\nsensitive digital material<\/li><li>Education\n&#8211; Create and share libraries of learning material for lectures and seminars<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>The Argility Technology Group has announced the release of an enhanced version of its complete Digital Asset Management (DAM) system \u2013 DAMSense, which assists companies to manage and make sense of digital media files in one central and searchable repository platform. The solution can be deployed across a range of organisations \u2013 from large eCommerce [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":28634,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[367,275,19,602,183,9059,13,262],"tags":[496,545,10851,10852,10850,3587,8863],"class_list":["post-28633","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-education","category-intelligent-technology-newsletter","category-regional-news","category-retail","category-software","category-south-africa","category-top-stories","category-used","tag-ai","tag-argility-technology-group","tag-dam","tag-damsense","tag-digital-asset-management","tag-ecommerce","tag-tanya-long"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/posts\/28633","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/comments?post=28633"}],"version-history":[{"count":3,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/posts\/28633\/revisions"}],"predecessor-version":[{"id":28638,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/posts\/28633\/revisions\/28638"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/media\/28634"}],"wp:attachment":[{"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/media?parent=28633"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/categories?post=28633"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/africa\/wp-json\/wp\/v2\/tags?post=28633"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}