Begini has launched a strategic partnership with the Bank of Punjab (BOP), one of the largest commercial banks in Pakistan, to support the launch of the CM Punjab Asaan Karobar Card initiative \u2013 the country\u2019s largest SME credit card lending program.<\/p>\n\n\n\n
Designed to expand access to credit in one of the world\u2019s most underserved markets, the program is powered by an end-to-end digital lending platform, offering a seamless, scalable solution for financially empowering small and micro enterprises across Punjab.<\/p>\n\n\n\n
Pakistan\u2019s 5.2 million SMEs generate 40% of GDP and employ more than 80% of the non-agricultural workforce, yet the vast majority lack access to formal finance. The partnership addresses this long-standing challenge using Begini\u2019s first-party, opt-in behavioural insights and psychometric scoring, enabling lenders to confidently assess businesses with little or no traditional financial history.<\/p>\n\n\n\n
The solution went live in under two weeks and has already processed over 1 million assessments in just eight weeks, a signal of both product-market fit and operational scalability.<\/p>\n\n\n\n
\u201cThis partnership validates Begini\u2019s ability to drive financial inclusion at scale, with speed and precision,\u201d said James Hume, CEO, Begini.<\/p>\n\n\n\n
\u201cOur behavioural data solutions unlock risk insights where conventional data falls short.\u201d<\/p>\n\n\n\n
\u201cIn light of Government of the Punjab\u2019s topmost priority in generating economic activity through encouraging small-scale businesses, this is a game changer program by BOP under the strengthened focus of the State Bank of Pakistan on expanding SME financing,\u201d said Nofel Daud, Chief Digital Officer, BOP.<\/p>\n\n\n\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
Begini has launched a strategic partnership with the Bank of Punjab (BOP), one of the largest commercial banks in Pakistan, to support the launch of the CM Punjab Asaan Karobar Card initiative \u2013 the country\u2019s largest SME credit card lending program. Designed to expand access to credit in one of the world\u2019s most underserved markets, […]<\/p>\n","protected":false},"author":58,"featured_media":45205,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1463,6,4664,15,22,7136,62,44],"tags":[157,8376,8375,8377,8378,192,8379,8380,205,2687],"class_list":["post-45204","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apac","category-industry-verticals-banking-finance","category-intelligent-technologies-data","category-innovation-digital-transformation","category-industry-verticals-government","category-platforms","category-south-asia","category-top-stories","tag-apac","tag-bank-of-punjab","tag-bop","tag-cm-punjab-asaan-karobar-card-initiative","tag-digital-lending-platform","tag-digital-transformation","tag-james-hume","tag-nofel-daud","tag-pakistan","tag-sme"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/posts\/45204","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/users\/58"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/comments?post=45204"}],"version-history":[{"count":1,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/posts\/45204\/revisions"}],"predecessor-version":[{"id":45206,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/posts\/45204\/revisions\/45206"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/media\/45205"}],"wp:attachment":[{"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/media?parent=45204"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/categories?post=45204"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/tags?post=45204"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}