{"id":50222,"date":"2025-09-10T15:13:00","date_gmt":"2025-09-10T14:13:00","guid":{"rendered":"https:\/\/www.intelligentcio.com\/apac\/?p=50222"},"modified":"2026-07-22T14:11:14","modified_gmt":"2026-07-22T13:11:14","slug":"mobileum-and-telkomsel-partner-to-deliver-scalable-ai-powered-insights-for-indonesian-enterprises","status":"publish","type":"post","link":"https:\/\/www.intelligentcio.com\/apac\/2025\/09\/10\/mobileum-and-telkomsel-partner-to-deliver-scalable-ai-powered-insights-for-indonesian-enterprises\/","title":{"rendered":"Mobileum and Telkomsel partner to deliver scalable AI-powered insights for Indonesian enterprises"},"content":{"rendered":"\n<p><em>Partnership accelerates digital service innovation and unlocks new enterprise business opportunities with advanced analytics.<\/em><\/p>\n\n\n\n<p>Mobileum and PT Telekomunikasi Selular (Telkomsel) have partnered to deliver high-impact AI data-driven solutions that help Indonesian enterprises unlock growth, drive innovation and improve operational efficiency.<\/p>\n\n\n\n<p>The partnership combines Mobileum\u2019s expertise in transforming massive complex telco data into real-time multi-dimensional AI insights with Telkomsel\u2019s leadership in driving Indonesia\u2019s digital transformation. By leveraging Telkomsel\u2019s customer-centric B2C services and innovative B2B offerings including IoT and Big Data, the collaboration empowers cross-sector innovation.<\/p>\n\n\n\n<p>Together, the companies will equip enterprises including SuperApp providers and digital service platforms with the intelligence to personalise experiences, optimise engagement and scale effectively in a dynamic market.<\/p>\n\n\n\n<p><strong>Creating value for Indonesian enterprises<\/strong><\/p>\n\n\n\n<p>Enterprise customers will gain access to real-time market intelligence, behavioral analytics and flexible commercial models \u2013 delivered through responsible insight-driven solutions that support strategic decision-making and align with evolving data governance standards.<\/p>\n\n\n\n<p><strong>Initial focus areas include:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Market share insights for ride-hailing, food delivery, EV and mobile banking apps<\/li>\n\n\n\n<li>Behavioral analytics across video, ecommerce, travel, health and education platforms<\/li>\n\n\n\n<li>Smart home and broadband user profiling for next-generation digital services<\/li>\n<\/ul>\n\n\n\n<p>\u201cToday\u2019s enterprises, especially digital-first players like SuperApp providers, need real-time multi-dimensional insights to stay ahead,\u201d said Raja Hussain, Chief Revenue Officer, Mobileum. \u201cThrough this partnership, Telkomsel leverages Mobileum\u2019s AI-powered analytics engine to process telco data insights within a controlled and secure environment, ensuring full compliance with local data sovereignty principles that help businesses improve engagement, benchmark performance and deliver more personalised experiences.\u201d<\/p>\n\n\n\n<p>\u201cAt Telkomsel, we are committed to accelerating Indonesia\u2019s digital ecosystem by equipping businesses with the innovative and impactful solutions they need to thrive,\u201d said Telkomsel\u2019s Vice President Data Solutions and Digital Financial Services, Alfian Manullang. \u201cThis partnership enhances our ability to provide timely AI data-driven insights that help enterprises innovate faster, operate more efficiently and uncover new opportunities for sustainable growth. By combining our leadership in building an inclusive competitive digital society with Mobileum\u2019s advanced analytics capabilities, we\u2019re delivering measurable value that empowers businesses today while helping shape a brighter digital future for Indonesia.\u201d<\/p>\n\n\n\n<p><strong>Powered by Mobileum\u2019s DNA platform<\/strong><\/p>\n\n\n\n<p>The collaboration is built on Mobileum\u2019s Deep Network Analytics (DNA) platform, which uses machine learning and geo-analytics models to unlock the hidden value of operator network data. Designed to inform strategic decision-making, DNA delivers granular real-time insights into customer behavior, market trends and application engagement. Mobileum DNA enables enterprises to launch targeted campaigns, identify new revenue opportunities and establish digital partnerships \u2013 all while upholding data privacy standards and maximising marketing return on investment.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Partnership accelerates digital service innovation and unlocks new enterprise business opportunities with advanced analytics. Mobileum and PT Telekomunikasi Selular (Telkomsel) have partnered to deliver high-impact AI data-driven solutions that help Indonesian enterprises unlock growth, drive innovation and improve operational efficiency. The partnership combines Mobileum\u2019s expertise in transforming massive complex telco data into real-time multi-dimensional AI [&hellip;]<\/p>\n","protected":false},"author":58,"featured_media":50223,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7027,6,8283,59,8983,44],"tags":[9576,9580,189,9578,9577,376,9579,9575,9581,9573,9574],"class_list":["post-50222","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-intelligent-technologies-ai","category-industry-verticals-banking-finance","category-innovation","category-south-east-asia","category-c-suite-technology","category-top-stories","tag-ai-analytics","tag-behavioral-analytics","tag-big-data","tag-enterprise-solutions","tag-indonesia-digital-transformation","tag-iot","tag-market-insights","tag-mobileum","tag-superapp","tag-telco-data","tag-telkomsel"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/posts\/50222","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/users\/58"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/comments?post=50222"}],"version-history":[{"count":1,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/posts\/50222\/revisions"}],"predecessor-version":[{"id":50224,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/posts\/50222\/revisions\/50224"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/media\/50223"}],"wp:attachment":[{"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/media?parent=50222"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/categories?post=50222"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/apac\/wp-json\/wp\/v2\/tags?post=50222"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}