StarLink continues to extend its coverage across the Benelux region and promises to ignite the distribution channel, for next-generation security solutions.
StarLink’s expansion in the Benelux region is a logical extension to the existing European Hub. On-the-ground teams are now in place along with key emerging security vendor contracts. StarLink’s strategy is to add value to its technology partners, channel partners and customers.
This latest venture by StarLink is perfectly timed as customers across the region target a new breed of next-generation technologies to improve governance and combat evolving cyber threats. This expansion is in line with the company’s long-term vision to be the largest global True VAD; developing into new markets to replicate its unique business model.
StarLink has made its mark globally with a presence in 16 countries, including the US and the UK. With a focus on next-generation IT security technologies, the business has grown organically at an average rate of 60% year on year, aiming for US$300 million turnover this fiscal year. As a ‘Trusted Security Advisor’ to over 2,200 enterprise and government customers globally in diverse business verticals, StarLink has successfully deployed multi-layered, defence-in-depth and pervasive security infrastructures, using its market-leading Solutions Lifecycle. StarLink manages and sells through its channel network of more than 1,100 partners and takes pride in empowering them to function autonomously.
Niall McGrane, VP Europe at StarLink, said: “We are right on track with our plans to position StarLink as an innovative player in the IT distribution business across the Benelux through a massive focus on developing new business opportunities for our suppliers, channel partners and their end-users. We are making very dynamic investments in local resources to expand the Starlink value proposition across Europe and deliver aggressive growth targets for both partners and suppliers.” Mr McGrane added: “StarLink’s unique strategy adds real and demonstrable value in each step of the IT security channel; the vendor, the partner and the end-user. We continue to enhance our portfolio with new best-of-breed vendor contracts. Most importantly, we will be looking to exponentially grow our Channel and I encourage new partners to come and join us.”