Zoomd, the marketing tech (MarTech) user-acquisition and engagement platform, is pleased to announce that it has signed an agreement with meczyki.pl, the owner and operator of Poland’s most popular sports website, for embedding Zoomd’s on-site search engine into their website.
The relationship with Zoomd is expected to increase page views, decrease bounce rate, and extend the average session length for the 44 plus million monthly meczyki.pl website visitors. Zoomd will be able to utilise the information stream from the on-site search patterns in targeted online advertising campaigns, with the expectation that such information will yield to better monetization of ad campaigns.
“Further to our entry into the Philippines from last week with our agreement with GMA Networks, we are now happy to add Poland into our growing list of countries where our clients and publishers operate” said Amit Bohensky, Chairman and Co-Founder of Zoomd, adding “our team works tirelessly on opening new markets and expanding the reach of our technology and online campaign management services.”
The company’s advanced Artificial Intelligence (AI) and Natural Language Processing (NLP) technology aims to provide new advantages to publishers by optimising site traffic via on-site search, and guiding advertisers in managing their user acquisition (UA) across hundreds of media channels.
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