Databricks, the Data and AI company, has announced that L’Or\u00e9al, a world-leading beauty player, has chosen Databricks to enable the interoperability of its global Beauty Tech Data Platform and to pursue its multi-cloud strategy. <\/p>\n\n\n\n
With its strong leadership in digital, L\u2019Or\u00e9al is now pioneering Beauty Tech. The L’Or\u00e9al Group\u2019s experts use technology, data and AI to develop services that deliver an unrivalled degree of precision and personalisation. This approach is revolutionising how consumers discover, try and receive advice about products, both online and in-store. <\/p>\n\n\n\n
The Databricks Lakehouse will unify data across all of L’Or\u00e9al\u2019s cloud data platforms. The Lakehouse will provide a complete view of the consumer\u2019s data journey, from inquiry to purchase, from shipment to care and from the online to offline experience. With Databricks providing a key component of its enterprise data platform, L’Or\u00e9al can further improve its consumer and customer experience. <\/p>\n\n\n\n
The L’Or\u00e9al Tech team is committed to contributing to the L’Or\u00e9al Group’s sustainable development objectives and the optimisation and rationalisation of data exchanges to reduce the volumes transported across regions. <\/p>\n\n\n\n
\u201cThis strategic, global partnership with Databricks demonstrates our clear commitment to enrich our data capabilities and make L’Or\u00e9al the front-runner in the world of Beauty Tech,\u201d said Etienne Bertin, Group CIO, L’Or\u00e9al. \u201cL’Or\u00e9al operates in 150 countries, selling over 7 billion cosmetic products to more than 1.2 billion consumers every year, so having a data architecture that is unified, open, cloud-agnostic, interoperable, secure and scalable, is integral to our success.\u201d <\/p>\n","protected":false},"excerpt":{"rendered":"
Databricks, the Data and AI company, has announced that L’Or\u00e9al, a world-leading beauty player, has chosen Databricks to enable the interoperability of its global Beauty Tech Data Platform and to pursue its multi-cloud strategy. With its strong leadership in digital, L\u2019Or\u00e9al is now pioneering Beauty Tech. The L’Or\u00e9al Group\u2019s experts use technology, data and AI […]<\/p>\n","protected":false},"author":50,"featured_media":98636,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[205,4,15419,14589,62,1735,93,24],"tags":[158,25,19133,19131,4596],"class_list":["post-98635","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-cloud","category-customer-experience","category-data","category-regional-news-newsletter","category-retail","category-top-stories","category-used","tag-ai","tag-cloud","tag-etienne-bertin","tag-loreal","tag-retail"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.intelligentcio.com\/eu\/wp-json\/wp\/v2\/posts\/98635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intelligentcio.com\/eu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intelligentcio.com\/eu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/eu\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/eu\/wp-json\/wp\/v2\/comments?post=98635"}],"version-history":[{"count":7,"href":"https:\/\/www.intelligentcio.com\/eu\/wp-json\/wp\/v2\/posts\/98635\/revisions"}],"predecessor-version":[{"id":100212,"href":"https:\/\/www.intelligentcio.com\/eu\/wp-json\/wp\/v2\/posts\/98635\/revisions\/100212"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/eu\/wp-json\/wp\/v2\/media\/98636"}],"wp:attachment":[{"href":"https:\/\/www.intelligentcio.com\/eu\/wp-json\/wp\/v2\/media?parent=98635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/eu\/wp-json\/wp\/v2\/categories?post=98635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/eu\/wp-json\/wp\/v2\/tags?post=98635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}