HUAWEI AppGallery launches new features for users in MEA

HUAWEI AppGallery launches new features for users in MEA

Huawei Mobile Services has launched its latest version of HUAWEI AppGallery, featuring a new and enhanced way to discover content – for users in the Middle East and Africa. The newest update empowers users to smoothly discover an array of new apps, games and resources on the platform and delve deeper into high-quality editorial content and more exciting updates and engaging features.

The new features reflect HUAWEI AppGallery’s dedication to providing consumers with the best discovery experience, as it currently boasts a global user base of more than 530 million monthly active users. Informed by its users’ feedback, this new version is more than just a new look; it provides tailored and localised topics based on users’ unique interests, while showcasing trending apps and games with striking visuals complemented by descriptive and immersive content.

“The new version of HUAWEI AppGallery brings an exceptional and redefined experience to our users, which makes discovering new content more exciting than before,” said Adam Xiao, Managing Director, Huawei Mobile Services, Middle East and Africa (MEA), Huawei Consumer Business Group. “Whether you’re interested in productivity, entertainment, music, games, life-hacks, or anything else, you will find an outlet that quenches your thirst in HUAWEI AppGallery. We are hosting some of the best up-and-rising apps with incredible potential, and every day, we are growing in the quality and quantity of what we are offering our users.”

User experience is at the heart of the new UI, and the ‘Featured’ tab is one of its innovative core highlights. This tab makes it easier for users to search for apps and games hand-picked by HUAWEI AppGallery’s editorial team. With two different tabs for ‘Apps’ and ‘Games’, users also have access to new relevant, curated content including articles, expert guides, reviews and trending applications every week.

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