grow<\/em><\/strong>. Partners who participate in the Alaris Partner Programme can also grow their bottom-line profitability with new and improved incentives, rebates and promotions.<\/p>\nDavid Whitton, General Manager of Kodak Alaris – Eastern Cluster (Middle East, Africa, East Europe, Turkey and Russia, says: \u201cOur company\u2019s go-to-market model is indirect and partner focused. 90% of our business in the Middle East goes through channel partners. Channel management is a very important aspect of our overall strategy as the efforts of our channel reflect directly on our bottom line.<\/p>\n
\u201cOur top two focused initiatives are \u2018Channel Coverage\u2019 and \u2018Channel Enablement\u2019. Partnerships are formed with channel partners who understand our vision and then the right tools and programmes are developed to support the channel.<\/p>\n
\u201cThe end result is that the channel functions effectively and effortlessly as an extended arm of Kodak Alaris. As part of our new partner programme, through specific training and technical programmes, we are equipping our partners with the skills needed to leverage market opportunities. As we launch products, we work with our partners to ensure they are highly skilled and have the right capabilities and this in turn helps them to act as key advisors to help end-customers choose solutions that fit their business needs.\u201d<\/p>\n
Partners are rewarded depending on their level of commitment to Kodak Alaris<\/strong><\/p>\nThe Alaris Partner Programme includes financial incentives including a new set of reseller benefits and bonuses, which are determined by membership tiers and a partner\u2019s level of commitment to Kodak Alaris.<\/p>\n
Sid Sutherland, Managing Director, Scansation, said: \u201cScansation is a longstanding Kodak Alaris partner and its existing partner programme is probably the best amongst all of our suppliers,\u201d said Sid Sutherland.<\/p>\n
\u201cThe support we receive has always been fantastic and it\u2019s great to know that Kodak Alaris is committed to making it even better.<\/p>\n
\u201cWe look forward to reaping the benefits of the new expanded rewards, sales enablement tools and marketing assets that the new programme will deliver.<\/p>\n
\u201cI\u2019m confident that this strengthened offer will enable us to continue to grow our business and secure profitable revenue both in the short- and long-term.\u201d<\/p>\n
Neetika Khanna, Marketing Manager for Data Capture Solutions Ltd., a Kodak Alaris Elite Partner, said: \u201cKodak Alaris hardware, software and services are integral to our solutions.<\/p>\n
\u201cWe are quite excited about the new partner programme because it makes it quicker and easier to identify solutions that best suit our customers\u2019 business needs.<\/p>\n
\u201cWith the sales and marketing tools available on the new portal, we will be able to get ahead of the game, attacking information management challenges by offering the latest products and delivering the best pricing and support.\u201d<\/p>\n
Kodak Alaris has a long, successful track record of partnering with IT channel partners to deliver world class technology and solutions. Earlier this year, Kodak Alaris earned a 5-Star Rating in CRN\u2019s 2017 Partner Program Guide, the definitive listing of partner programmes from vendors that provide products and services through the IT channel. The 5-Star rating recognises an elite subset of companies that offer solution providers the best partnering elements via their channel programmes.<\/p>\n
Kodak Alaris was also recognised as a \u201cBest Channel Vendor\u201d for 2017 in the Enterprise Content Management Hardware category by Business Solutions Magazine. In addition, the firm was recognised as the 2016 and 2017 Scanner Line of the Year by Buyers Lab, marking the first time a scanner vendor has won the award for two consecutive years.<\/p>\n
For more information visit partners.kodakalaris.com<\/a>. \t<\/p>\n","protected":false},"excerpt":{"rendered":"Kodak Alaris\u2019 Information Management division (IM) has revamped its channel partner programme, introducing a number of new sales tools, incentives and technical resources designed to support its partners and help them expand their businesses. Why Change? Addressing Channel Partners\u2019 Needs In a rapidly changing marketplace, VARs, distributors and solution providers are looking for new ways […]<\/p>\n","protected":false},"author":18,"featured_media":17950,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[809,16],"tags":[414,629],"class_list":["post-17947","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-more-news","category-regional-news","tag-channel","tag-kodak-alaris"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/posts\/17947","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/comments?post=17947"}],"version-history":[{"count":0,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/posts\/17947\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/media\/17950"}],"wp:attachment":[{"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/media?parent=17947"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/categories?post=17947"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/tags?post=17947"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}