retailers<\/a>\nlosing in-store purchases to online shopping is due to issues with inventory\nmanagement, particularly out-of-stocks. Both shoppers and retail associates expressed\ndissatisfaction with the number of out-of-stocks as 43% of retail associates\ncited customer complaints about out-of-stocks as their biggest frustration and\n39% of shoppers left a store without a purchase due to this problem.<\/p>\n\n\n\nSelf-checkout\ntechnologies are also gaining traction in retail stores as 40% of shoppers\nreported using these solutions within the last six months and 86% stated they\nwere comfortable with the technology. Furthermore, most shoppers (58%) \u2013\nespecially millennials (70%) \u2013 agree that self-checkout provides an improved\ncustomer experience. <\/p>\n\n\n\n
The\nmajority of store associates (54%) also said staffed checkout areas are less\nnecessary with new technology that automates the process. Nearly nine-in-ten\nretail executives (87%) believe self-checkout frees up store associates to\nbetter serve customers, and 81% reported they\u2019re starting to see a return on\ntheir investment.<\/p>\n\n\n\n
\u201cOur study shows that while better services will help\nretain current shoppers and attract new ones, retailers need to make sure they have\nthe basics right when it comes to product availability, ease of finding\nproducts, returns and exchanges,\u201d said Anees Haidri, Director of Global Retail Market\nStrategy, Zebra Technologies. <\/p>\n\n\n\n
\u201cTo win with shoppers today,\nretailers must deliver the seamless, multi-channel experience that customers\nexpect and leverage technology to provide more personalised services for\nmanaging inventory and building smarter operations.\u201d<\/p>\n\n\n\n
Providing\na better customer experience will be crucial to keep shoppers coming back, but\na significant disconnect exists between the expectations of retail executives\nand shoppers. In fact, 77% of retail executives believe customers are satisfied\nwith the in-store experience while only 57% of shoppers reported feeling\nsatisfied. <\/p>\n\n\n\n
The\nstudy also identified sizeable perception gaps when it comes to the returns and\nexchanges process between shopper satisfaction (59%) and executives\u2019 perception\nof their satisfaction (80%). Investments in mobile solutions though have\nfostered agreement among executives (85%) and store associates (73%) that\nequipping associates with the latest technology provides a better experience. <\/p>\n\n\n\n
Retailers are also trying to improve the in-store experience through the use of robotics. Only seven percent of surveyed shoppers interacted with a robot in a retail environment in the last six months, but nearly three-quarters (72%) said they were comfortable with them while 32% of associates reported concerns about being replaced by one.<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"
Zebra Technologies Corporation, an innovator at the edge of the enterprise with solutions and partners that enable businesses to gain a performance edge, has revealed the results of its 12th annual Global Shopper Study. This is the industry\u2019s only market tracker that looks at the attitudinal behavior of shoppers, retail associates and retail executives and examines the retail […]<\/p>\n","protected":false},"author":18,"featured_media":43421,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[809,4320],"tags":[10680,775,10674,10679,10678,6556,6825,4398],"class_list":["post-43419","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-more-news","category-retail","tag-anees-haidri","tag-retail","tag-retailers","tag-self-checkout","tag-shoppers","tag-shopping","tag-zebra","tag-zebra-technologies"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/posts\/43419","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/comments?post=43419"}],"version-history":[{"count":8,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/posts\/43419\/revisions"}],"predecessor-version":[{"id":43429,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/posts\/43419\/revisions\/43429"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/media\/43421"}],"wp:attachment":[{"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/media?parent=43419"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/categories?post=43419"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/tags?post=43419"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}