{"id":9728,"date":"2016-06-22T09:58:25","date_gmt":"2016-06-22T09:58:25","guid":{"rendered":"http:\/\/www.intelligentcio.com\/me\/?p=9728"},"modified":"2016-06-22T09:58:25","modified_gmt":"2016-06-22T09:58:25","slug":"teradata-customer-satisfaction-index-analytic-solution","status":"publish","type":"post","link":"https:\/\/www.intelligentcio.com\/me\/2016\/06\/22\/teradata-customer-satisfaction-index-analytic-solution\/","title":{"rendered":"Teradata Customer Satisfaction Index Analytic Solution"},"content":{"rendered":"<p><a href=\"http:\/\/www.teradata.com\/\">Teradata<\/a>\u00a0continues to improve the way customer behaviors are understood and managed to produce more meaningful and profitable outcomes. Teradata is introducing an analytic solution, which outperforms the currently used customer satisfaction measurement approach. For years, Net Promoter Score (NPS) has been the predominant tool for customer \u201clikelihood to recommend\u201d metrics. However, that is about to change with the introduction of the Customer Satisfaction Index (CSI) Analytic Solution from Teradata.<\/p>\n<p>In recent engagements across industries, the Teradata CSI Analytic Solution has demonstrated its effectiveness in authentically tracking, integrating and analysing the underlying behavioural experiences that represent a customer journey. The CSI Analytic Solution identifies triggers and instances pertaining to negative, positive or neutral customer experiences. Multi-genre advanced analytics, with the expert, surgical fusing of path, pattern, sentiment and behaviour clustering analysis, results in data-driven illumination into the catalysts of customer satisfaction.<\/p>\n<p>With knowledge that reflects the full scope and diversity of a customer\u2019s experience across channels, processes and touch-points, marketers have an actionable, panoramic view unique to each customer\u2019s experience with an organisation. Using this solution, companies can better understand and influence the behaviour of customers and thereby raise customer satisfaction and business performance.<\/p>\n<p>\u201cThis is what the future of customer analytics looks like. For years, advanced analytics has been the elite domain of data scientists and programmers. Teradata has continued to focus on democratising analytics, and Teradata\u2019s CSI Analytic Solution today serves as a smart solution for a new world in which general business users have fingertip-fast analytical tools for near-real time customer experience management,\u201d said <em>Robin Bloor, Founder and Chief Analyst, Bloor Group<\/em>. \u201cTeradata is again creating repeatable analytic solution templates which leverage intellectual property from previous implementations \u2013 with consulting services, programme logic, schema, visualisation and smart interfaces. This approach accelerates time to value.\u201d<\/p>\n<p>Teradata\u2019s CSI Analytic Solution is user friendly, delivered by Teradata consultants who will develop models and a tailored analytic workflow within a few weeks of engagement. The solution operationalises analytic insights with template modification, and applies algorithms that can be run by any business user without any advanced programming expertise or even SQL knowledge.<\/p>\n<p>\u201cCMOs and line of business managers alike have an opportunity to empower and transform their organisations by introducing Teradata\u2019s radically new approach to customer analytics,\u201d said <em>Randy Lea, Vice President, Business Analytics and Consulting, Teradata<\/em>. \u201cTeradata\u2019s CSI Analytic Solution is integral to customer journey analytics and essential for companies looking to reduce churn and improve loyalty. This dynamic approach can be run daily\u2014or more frequently\u2014to get an accurate picture of customer satisfaction across all touch points.\u201d<\/p>\n<p>The CSI Analytic Solution from Teradata is available immediately and can run on Teradata Aster Analytics on Hadoop, on-premises, and cloud platforms.    \t<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Teradata\u00a0continues to improve the way customer behaviors are understood and managed to produce more meaningful and profitable outcomes. Teradata is introducing an analytic solution, which outperforms the currently used customer satisfaction measurement approach. For years, Net Promoter Score (NPS) has been the predominant tool for customer \u201clikelihood to recommend\u201d metrics. However, that is about to [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":9730,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[809,332],"tags":[2458,2459,2460,2461,2462,2463,2464,578],"class_list":["post-9728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-more-news","category-software","tag-analytic-solution","tag-csi-analytic-solution","tag-customer-satisfaction","tag-customer-satisfaction-index-csi-analytic-solution","tag-likelihood-to-recommend-metrics","tag-net-promoter-score","tag-nps","tag-teradata"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/posts\/9728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/comments?post=9728"}],"version-history":[{"count":0,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/posts\/9728\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/media\/9730"}],"wp:attachment":[{"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/media?parent=9728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/categories?post=9728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/me\/wp-json\/wp\/v2\/tags?post=9728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}