{"id":5836,"date":"2021-04-01T14:48:41","date_gmt":"2021-04-01T13:48:41","guid":{"rendered":"https:\/\/www.intelligentcio.com\/north-america\/?p=5836"},"modified":"2021-04-07T10:35:19","modified_gmt":"2021-04-07T09:35:19","slug":"amd-select-skuid-to-boost-growth-and-enhance-forecasting","status":"publish","type":"post","link":"https:\/\/www.intelligentcio.com\/north-america\/2021\/04\/01\/amd-select-skuid-to-boost-growth-and-enhance-forecasting\/","title":{"rendered":"AMD select Skuid to boost growth and enhance forecasting"},"content":{"rendered":"\n

California-based Processor developer AMD has selected Skuid to boost its growth and enhance forecasting with benefits including increased visibility and greater efficiency. <\/em><\/p>\n\n\n\n

AMD<\/a>, or Advanced Micro Devices, is a California-based semiconductor company that develops computing and graphics processors and related technologies for business and consumer markets. To support its growth and improve forecasting, the company needed to consolidate disparate sales tools into a single platform. AMD chose Skuid<\/a> to help close the gap.<\/p>\n\n\n\n

Challenge<\/strong><\/p>\n\n\n\n

AMD anticipated big growth and needed processes and systems to help them achieve it. The company had been using homegrown tools to manage its sales process, including different applications and websites for forecasting, pricing and quoting requests, account management and other administrative tasks.<\/p>\n\n\n\n

Without a unified system, accurate forecasting and tying revenue back to specific sales were challenging. AMD sells processors that are used in a variety of devices such as laptops, servers and supercomputers. That presents a multi-tier forecasting challenge of trying to connect what they sell to what their customers sell.<\/p>\n\n\n\n

Realizing the need to consolidate disparate systems and data in a central application, AMD began evaluating CRM solutions. Sellers needed a one-stop-shop that both streamlined workflows and data entry while providing key insights into the company\u2019s sales process.<\/p>\n\n\n\n

AMD chose Salesforce and designed its first Salesforce release to support its server market and commercial pipeline efforts. John Stage, Senior Manager of Business Operations, and his team had significant customization needs and traditional coding was not feasible within their aggressive timeline. It was then that the company began investigating compatible alternatives.<\/p>\n\n\n\n

Solution<\/strong><\/p>\n\n\n\n

In July 2019, AMD combined Skuid with Salesforce. The sales team\u2019s next revenue forecast was scheduled for October and reps needed a user-friendly interface.<\/p>\n\n\n\n

Using the app that AMD created with Skuid, reps could clone a previous quarter\u2019s forecast as a starting point for the next quarter, scaling it up or down as they saw fit. This helped sellers save time with data entry and focus on the deltas.<\/p>\n\n\n\n

\u201cSkuid is very flexible,\u201d Stage said. \u201cWe quickly realized that we needed to take its capabilities into account when designing the architecture of our new system. The possibilities using Skuid and Salesforce together were so great.\u201d<\/p>\n\n\n\n

Alfredo Silva, IT Business Partner for Sales, agrees. \u201cJust the exposure to Skuid helped us understand what makes sense to do natively in Salesforce versus what we can do in Skuid. And, it helps us understand how we can deliver service to our users because it’s opened our eyes much more.\u201d<\/p>\n\n\n\n

Results<\/strong><\/p>\n\n\n\n

Using Skuid and Salesforce has helped AMD focus on the voice of the user. The company\u2019s Salesforce instance now supports 150 users and 20 different teams around the globe. The new app reduces the time spent on forecasting from over four hours a week to about 30 minutes. And, those valuable 30 minutes are spent strategically reviewing the information. This allows AMD employees to focus their efforts on selling, not inputting data.<\/p>\n\n\n\n

Sandy Walker, Global Salesforce Administrator, appreciates how much the team learned about its own data and regional processes.<\/p>\n\n\n\n

\u201cThe tool itself was very good for giving us a broader view of what our users are actually doing,\u201d Walker said.<\/p>\n\n\n\n

The sales forecasting app has had a huge impact and high visibility. AMD\u2019s attainment process constantly monitors the sales team\u2019s progress in achieving quarterly goals-critical to financial reporting. Typically, AMD would run attainment on a weekly basis. Using the revenue forecasting app they created with Skuid, reps are now forecasting numbers on a daily basis and they can forecast up to three quarters in the future. The new tool queries 130 rows of very complex data and it comes back in five seconds. With the old system, this would easily take 15 minutes or more to load.<\/p>\n\n\n\n

In addition to the revenue forecasting app, AMD completely revamped its pricing system to integrate with Salesforce. This has reduced the administrative burden for reps, saving them two to three hours each week.<\/p>\n\n\n\n

Other apps created with Skuid assist in tracking AMD product distribution for large retailers and resellers, which helps the worldwide team better forecast what\u2019s happening with retailers in each region and predict the commercial forecast with more accuracy.<\/p>\n\n\n\n

\u201cWith the apps we built using Skuid and the new processes we\u2019ve rolled out in the last year, we\u2019re now able to take end customer opportunities in our pipeline and connect them directly to revenue shipments,\u201d Stage said.<\/p>\n\n\n\n

\u201cIn executive meetings, we\u2019re having higher quality conversations about what we can do in the business, how we can expand market share and where we need to take the product portfolio,” said Silva. “And it’s driven by this connection between the downstream demand signal and the tactical manufacturing and shipment of chips. That’s one area where I think Skuid has been instrumental because it helps us visualize that connection.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

California-based Processor developer AMD has selected Skuid to boost its growth and enhance forecasting with benefits including increased visibility and greater efficiency.  AMD, or Advanced Micro Devices, is a California-based semiconductor company that develops computing and graphics processors and related technologies for business and consumer markets. To support its growth and improve forecasting, the company […]<\/p>\n","protected":false},"author":18,"featured_media":5837,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9,513,39,43,514,49],"tags":[1776,562,998,1504,1546,79],"class_list":["post-5836","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-regional-news-newsletter","category-software","category-top-stories","category-used","category-west-coast","tag-amd","tag-california","tag-crm","tag-salesforce","tag-skuid","tag-software"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.intelligentcio.com\/north-america\/wp-json\/wp\/v2\/posts\/5836","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intelligentcio.com\/north-america\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intelligentcio.com\/north-america\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/north-america\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/north-america\/wp-json\/wp\/v2\/comments?post=5836"}],"version-history":[{"count":4,"href":"https:\/\/www.intelligentcio.com\/north-america\/wp-json\/wp\/v2\/posts\/5836\/revisions"}],"predecessor-version":[{"id":5882,"href":"https:\/\/www.intelligentcio.com\/north-america\/wp-json\/wp\/v2\/posts\/5836\/revisions\/5882"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intelligentcio.com\/north-america\/wp-json\/wp\/v2\/media\/5837"}],"wp:attachment":[{"href":"https:\/\/www.intelligentcio.com\/north-america\/wp-json\/wp\/v2\/media?parent=5836"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/north-america\/wp-json\/wp\/v2\/categories?post=5836"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intelligentcio.com\/north-america\/wp-json\/wp\/v2\/tags?post=5836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}