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Indosat to build Augmented Reality ecosystem for businesses in Indonesia

Indosat to build Augmented Reality ecosystem for businesses in Indonesia

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Indosat Ooredoo is working with Snap to accelerate the adoption of Augmented Reality to benefit businesses in Indonesia.

Indosat Ooredoo is working with Snap to accelerate the adoption of Augmented Reality (AR) to benefit businesses in Indonesia.

The companies aim to drive innovation within the field of AR to bring communities and businesses closer together despite the pandemic.

With Digital Transformation continuing as a key focus in the country, Indosat Ooredoo will support brands to leverage AR as a medium of marketing and promotion for their products.

As part of the partnership, Indosat Ooredoo and Snap will launch multiple AR specific programs to empower and engage Indonesians and develop opportunities for businesses in Indonesia.

Vikram Sinha, Director and Chief Operating Officer of Indosat Ooredoo, said: “Indosat Ooredoo is committed to bringing the most innovative digital experiences to people in Indonesia by teaming up with world leaders in this space.

“We’re delighted to announce this collaboration with Snap to empower the creativity of Indonesian developers and designers and help brands to harness the potential of AR to engage customers and transform industries.

“We believe that an exciting digital future lies ahead and Indosat Ooredoo is committed to empowering young people to compete on the world stage by collaborating with Snap to build a thriving AR ecosystem in Indonesia.”

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