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Fashion retailer advances customer engagement with Aptos

Fashion retailer advances customer engagement with Aptos

PhilippinesRetailSoftwareTop Stories

GOLDEN ABC, a leading fashion retailer in the Philippines, will expand its partnership with Aptos to cultivate advanced omnichannel growth.

The expanded partnership is set to carry out one of the most progressive strategies for end-to-end retail operations and customer engagement, as GOLDEN ABC continues to strive for its customers’ seamless shopping experience across all of its brands.

“This partnership epitomizes what has always been our top priority: our customers’ experience. Our service to them is a steadfast commitment, and that entails constantly finding new and innovative ways to ensure that their needs are always met,” said Bernie Liu, Chief Executive Officer of GOLDEN ABC.

With its latest technology investment, Aptos will manage every aspect of GOLDEN ABC’s retail operation from merchandise planning across channels, to how orders are collected and fulfilled, to how shoppers are served and engaged.

“GOLDEN ABC is a company that continues to reach new heights in operational excellence as it expands its domestic and international presence,” said Steve Towe, Aptos President and COO. “With Aptos’ modern retail solutions, this award-winning and inspiring retailer will provide its customers with the seamless omnichannel experiences they are looking for and create a strong foundation for future growth.”

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