Sprinklr, the unified Customer Experience Management (Unified-CXM) platform for modern enterprises, has announced that the company will expand operations in Singapore.
Supported by the Singapore Economic Development Board (EDB), Sprinklr plans to more than quadruple the size of the company’s Research and Development (R&D) Center to up to roughly 100 skilled professionals over the next 36 months.
By expanding its Singapore R&D center, Sprinklr will continue to strengthen the company’s position as one of the leading Unified-CXM providers, supporting brands in Singapore and Asia Pacific such as Standard Chartered Singapore, StarHub and Changi Airport Group.
“Sprinklr’s R&D center expansion comes amid a broader demand for technology solutions and digital adoption across Asia,” said Chan Ih-Ming, Executive Director and Head, Digital Industry Singapore (DISG). “Singapore’s culture of innovation and globally competitive talent pool makes it well-placed to drive AI technology research to develop solutions for customers worldwide. We look forward to Sprinklr’s new technologies that will enrich our digital ecosystem.”
Researchers in Singapore will be at the forefront of evolving Sprinklr’s AI technology that enables the largest brands in the world to manage customer experiences across 30 plus digital channels and more than 170 languages.
“The shift to digital is inevitable. Consumers do everything on their mobile phones,” said Aalishaan Zaidi, Global Head, Personal Banking, Standard Chartered.
Click below to share this article