Microsoft launches Viva Sales to help businesses do more with less

Microsoft Middle East and Africa (MEA) have announced the regional launch of the seller experience business application, Viva Sales.

The product was announced during Microsoft’s Customer Experience Reimagined event, which brought Microsoft customers from across the UAE and the wider MEA region together to unpack the latest trends and best practices shaping customer experience.

Viva Sales helps sellers focus on selling and removes the time spent on manual data entry. The tool leverages Artificial Intelligence (AI) to automatically capture insights from across Microsoft 365 and Teams so sellers don’t have to enter data manually and simultaneously delivers AI-driven recommendations and reminders to sellers – all while staying in the flow of work. 

As sellers are working, they can tag customers in Outlook, Teams or Office applications like Excel and Viva Sales will automatically capture it as a customer record, layered with all relevant data about the customer. This data can easily be shared with team members while collaborating in Office and Teams without retyping or looking it up in a CRM.

Michel Diab, Director of Business Applications at Microsoft MEA, said: “With Viva Sales, not only is this time reduced but the rich insights it delivers help sellers understand the overall sentiment of their engagements, measure KPIs and completely revolutionise their overall selling experience.”