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Brand loyalty isn’t dying. It’s being replaced

Rob Shaw, General Manager EMEA at Fluent Commerce, explains why accurate product data, real-time inventory visibility and reliable fulfilment are becoming essential to brand trust as AI agents increasingly influence...

Major supermarkets own the weekly shop. The unplanned trip is up for grabs

Blake Wright, Sales Director, Brand and Agency at Shopfully, examines how Halloween shopping highlights an opportunity for specialist and discount retailers to influence where consumers shop before they make a purchase. I...