Dassault Systèmes has announced that Boticário Group, the world’s largest beauty franchise with over 4,000 points of sale in Brazil and more than 15 countries, has selected the 3DEXPERIENCE platform to digitally transform the manufacturing of more than 300 million products per year sold under its consumer brands like O Boticário, Eudora, Quem Disse Berenice and Vult.
Boticário Group will use the ‘Perfect Production’ industry solution experience based on the 3DEXPERIENCE platform to improve the shop floor management of its manufacturing operations and accelerate the manufacturing process at its two production plants in Brazil. Increased visibility and control will reduce inventory costs and defects and ensure regulatory compliance. These gains in quality and efficiency will support the company’s competitiveness.
Leandro Balena, Industrial Director, Boticário Group, said: “The first step in our growth strategy is to integrate manufacturing processes and improve operations with real-time monitoring and traceability. We saw Dassault Systèmes success with other companies in our industry and the broader value that the 3DEXPERIENCE platform could bring to our business as our strategy matures and made the right choice.”
Philippe Loeb, Vice President, Consumer Packaged Goods and Retail Industry, Dassault Systèmes, said: “Boticário Group identified the need to better orchestrate its manufacturing know-how to create long-term value – a key element of today’s industry renaissance.”
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