SimpliRoute boosts its technology and reaches new markets

SimpliRoute boosts its technology and reaches new markets

SimpliRoute has won capital for bringing technology to new markets for the second year in a row.

The organization raised US$8 million, thanks to North American investors.

Álvaro Echeverría, CEO, SimpliRoute, said: “Our company made a name for itself in Latin America thanks to our algorithms that optimize logistics in companies of all sizes, and we hope to achieve the same in new markets such as Brazil and the United States.

“This injection of capital will also allow us to project our Series B, which will ensure the growth of our platform for between seven and 10 years, in addition to guaranteeing the acquisition of strategic technological solutions.”

The firm operates in Mexico, Argentina, Peru, Colombia, Uruguay and Chile. Next year will see the opening of offices in Brazil to continue strengthening its presence in the Atlantic region. After that, Simpliroute looks to open in Florida, from which it will seek to boost its presence on the East Coast before expanding to the West Coast.

“All these plans, which are ambitious on paper, are based on our differential – owning our own technology. Deep down, our knowledge lies in the fact that, internally, we as an organization have developed our algorithms,” said Echeverría.

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