Carrefour partners with Vusion to scale AI-powered smart store technology across France

Carrefour partners with Vusion to scale AI-powered smart store technology across France

Carrefour has partnered with Vusion to accelerate the Digital Transformation of its stores, deploying smart shelf technology, AI monitoring and connected infrastructure across its French hypermarkets and supermarkets by 2030.

Carrefour, one of the world’s leading food retailers, has signed a strategic partnership with Vusion, a global leader in digital solutions for physical commerce, to accelerate the Digital Transformation of its stores.

As part of its “Carrefour 2030” strategy, the retailer will deploy the Vusion platform across all hypermarkets and supermarkets in France by 2030. The agreement represents a major industrial partnership focused on digitalising store shelves and enhancing operational performance through advanced technology.

The collaboration will see the rollout of next-generation electronic shelf labels, smart rails and AI-driven cameras. Together these technologies are designed to streamline operations, improve product availability and deliver a more responsive in-store experience for customers.

The partnership follows Vusion’s large-scale deployment with Walmart in the United States and marks a significant technological alliance in Europe. As part of the collaboration, Carrefour will also join the International Advisory Board of the Vusion technology platform, contributing to the development of future retail standards.

Alexandre Bompard, Chairman and CEO, Carrefour, said the initiative reflects the company’s broader growth ambitions.

“Carrefour 2030 is a growth plan that relies notably on accelerating technology and AI. By partnering with Vusion, a French technological champion with global reach, we are propelling our stores into a new era. The digitalisation of our shelves is the essential foundation for deploying our vision of modern retail, serving competitiveness, improving quality of life at work for our employees and strengthening customer satisfaction.”

Thierry Gadou, Chairman and CEO, Vusion, emphasised the shared vision between the two companies.

“With Carrefour, we share the same ambition: a modern store at the heart of tomorrow’s omnichannel commerce. Together we will turn that vision into reality in the coming years. Following Walmart’s decision to deploy EdgeSense across all its stores in the US, Carrefour is the first major European retailer to deploy the latest-generation Vusion platform at scale. Our goal is to improve store performance while enhancing the experience of both customers and employees.”

Carrefour’s shelves will be equipped with millions of smart labels connected to the cloud, enabling real-time price updates and improved operational visibility. The large-scale rollout positions the retailer as one of the most technologically advanced food retailers in Europe and builds on a series of successful pilot projects launched in June 2025.

For Carrefour, the partnership directly supports the financial and operational ambitions set out in its 2030 plan. By digitising shelves and introducing AI-driven insights, the retailer aims to automate routine tasks and enable store teams to focus more on customer service.

Productivity improvements are expected to come from the automation of low-value tasks such as manual price updates or stock checks. Employees will instead have access to smart data and AI-driven tools that highlight priority actions and improve compliance with merchandising standards.

Customer experience is another key objective. Digital shelves and connected infrastructure allow for faster updates, improved product information and more responsive store operations.

Shoppers benefit from greater product availability, faster service and a smoother in-store journey.

Sales performance is also expected to improve through better stock visibility. By detecting gaps on shelves and alerting store teams in real time, the technology helps reduce out-of-stocks and ensures products remain available for customers.

The partnership will also support the growth of Carrefour’s e-commerce operations. EdgeSense’s geolocation capability allows staff to locate products quickly in store, improving the speed and accuracy of order preparation for online grocery services.

In addition, the connected shelf infrastructure creates new opportunities for retail media. Digital shelf labels can serve as a direct communication channel with shoppers in store, while the data generated through the platform can support targeted brand messaging and commercial partnerships.

For Vusion, the agreement represents another milestone in the global adoption of its technology platform. After large-scale deployments in North America, the partnership with Carrefour significantly strengthens the company’s presence in Europe and validates the relevance of its solutions for major retailers.

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